The market, not lawyers, will decide who to consume ‘online legal’ from. So what chance law firms who don’t offer it?

Time for another vid? I did a blog elsewhere looking at the implications of ignoring the online opportunity called “Law Firm A v Law Firm B.” The market and consumers will be the big influencers on how the legal services market is shaped. So if your offering is not focused and offers choice of engagement you could soon be off the pace.

Some food for thought. Remember your biggest threat is not major brands…it is other law firms.

As ever the video is here to make you think and stir up some comments.